Alphabet Inc (NASDAQ:GOOG) Taking Advantage Of Its New You Tube App To Stream Live Television

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The stock of Alphabet Inc (NASDAQ:GOOG) closed at $1,017.11 losing 0.21% in yesterday’s trading session. This company is currently using its You tube TV App to make live streaming easier and more fun. The various YouTube TV subscribers will now be able to stream live television on their devices.

YouTube TV’s product management director, Christian Oestlian, opined, “It’s about getting our service on as many platforms as possible and making it accessible to as many consumers as possible however they like to consumer their content in the living room.”

On Monday, Google through a statement disclosed that its new app was immediately available for use with its Microsoft Corporation (NASDAQ:MSFT) Xbox and Android TV streaming devices. YouTube TV has plans underway to unveil versions of the app for a wide range of streaming TV devices in the subsequent weeks.

These gadgets will include over-the-top products from trusted providers across the world. A top official working for the company said that by the end of the year they would be deployed across most of the devices manufactured by their partners.

Oestlian in one of his interviews said that YouTube had delved into a study where it discovered that about 50% of the time spent on the service was specifically for a cast of live programming onto a television. It was also realized that users were keen on casting YouTube TV and they did that for about 4 hours on a daily basis.

It goes without saying that this was indeed sufficient to convince the provider that he needed to launch a YouTube TV app that would work directly on streaming devices. Oestlian added that it indicated quite a significant amount of demand for an amazing living room experience.

If all moves according to plan, most of the users will be able to take full control of the new YouTube TV app with the remote control they are used to. The app pulls a long with a huge diversity of the latest features. The “background playback” feature makes it possible for users to search through different streaming titles while the live streaming proceeds on the background.

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